NYT out of whack

I’ve been holding back on posting, but I’m ready now – and I won’t be pulling punches. Blogs around the web (Wired, Gizmodo, Techdirt, TechCrunch) have reported that The New York Times pressured Apple to remove the most popular RSS reader from the App Store because the reader was making “commercial use” of the NYT RSS feeds. It is an interesting... Read More

Marketplaces 2010

I’m sitting here at a huge and influential conference in San Diego, Marketplaces 2010 and all of a sudden I see a slide with the SLOAN logo. And then I see MyFolsom.com. And then I see Living in Urban Sac and Rancho Cordova Post – wait and there is a graphic from our media kit! The speaker is Joelle Gropper Kaufman, Senior VP, Marketing, Adify – our fantastic technology... Read More

Video!

Sorry for the wait everyone. Our video of the February 2010 SLOAN event is now online. The video is 26 minutes long so you might want to sit down. I will post a shorter edit a little later. Sacramento Local Online Ad Network (SLOAN) Introduction from Ben Ilfeld on Vimeo.  Read More

Reality

Not long ago I was hearing about the possibility of local advertising networks and at conferences and in the blogosphere. Many intellectuals and media experts thought this was a key institution for building a healthy media ecosystem – it was seen as almost a quick fix. At the time we had already begun work on SLOAN, The Sacramento Local Online Ad network. Geoffrey Sakala from... Read More